Served as special counsel to the Mayor and City Council of Baltimore and secured an $8 million settlement against JUUL Labs and PAX Labs for deceptive marketing and public health harms caused by youth-targeted e-cigarette advertising
Plaintiff(s):
Mayor and City Council of Baltimore
Case type / claims:
Public nuisance, design defect, failure to warn, negligence, and Maryland Consumer Protection Act claims alleging that JUUL’s youth-oriented marketing campaigns endangered residents’ health, increased City enforcement costs, and burdened public school systems.
Defendant(s):
JUUL Labs, Inc. and PAX Labs, Inc.
Jurisdiction:
California Superior Court, Los Angeles County
Year:
2024
Outcome:
- Grant & Eisenhofer secured an $8 million settlement for the City of Baltimore.
- Held JUUL accountable for deceptive youth-focused marketing and product design.
- Advanced municipal recovery efforts addressing vaping-related public health costs.
